What Wasn't at the Winter Fancy Food Show

Dede Wilson, contributing editor at Bon Appetit, cookbook author and TV personality, became my eyes and ears at the Winter International Fancy Food Show in San Diego when I couldn’t attend.

Here is what Dede had to say, “every year when I go to the Fancy Food Show it usually has one predominant focus; like salsas, energy drinks, organics, teas, pomegranate etc. This show it seems everyone from single ingredient to the more complex products are telling what is NOT in their product in big bold letters.” “NO GMO’s, NO GLUTEN, NO HIGH FRUCTOSE CORN SYRUP ” she continues, “it seems no one wants to read the fine print anymore.”

Dede also felt there was a strong presence of “sports energy products – meal replacement bars ” looking to market into the mainstream markets. Since Dede hadn’t been to a west coast International Fancy Food Show she quipped, “possibly the sports energy products might be a west coast health focus rather than an emerging trend."